TfGM has an ongoing requirement to grow incremental non-fare revenue streams to reduce the burden on the public purse and re-invest into the transport network.
This procurement covers the provision of a Sponsorship Agency who can provide a range of services related to sponsorship acquisition, including;
– objective, evidence-based, robust evaluation and valuation of assets and benchmarking of opportunities within the market
– identification of potential sponsorship assets within TfGM’s portfolio and…

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